Portraits by Josh McFadden
Josh McFadden is the founder and creative director at Proof Wine Collective. Proof Wine Collective is a winetopia designed for maximum mental fireworks. They are comprised of a troupe of double-clicking, idea-spurting, burrito-eating, seldom-sleeping, wine-drinking creative individuals with backgrounds that include graphic design, winemaking, wine sales, restaurant and sommelier experience. They want as many people as possible to be able to enjoy wine they deem to be spectacular, and know that this won’t happen by putting badass labels on puny wines. See more of Josh’s photography on Flickr.